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Lunch » Tags » Events » Reviews » Big Brother in Your Brain: Neuroscience & Marketing

Big Brother in Your Brain: Neuroscience & Marketing

2010 SXSWi Panel with Roger Dooley, Gary Koepke, Eric Kogelschatz, Dr AK Pradeep, Dr Danielle Stolzenberg PH D

Event Description:Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and researchers direct their expertise to selling, using MRIs to analyze brain activity when exposed to different stimuli. Companies like Google … see full wiki

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Date(s): Saturday March 13

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