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Event Description:Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and researchers direct their expertise to selling, using MRIs to analyze brain activity when exposed to different stimuli. Companies like Google use mathematics to develop advertising solutions. Will digital marketers become scientists and mathematicians or will creativity triumph?Hilton FSaturday, March 13 at 11:00 AM
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Events, Sxswi 2010, Panel, Saturday March 13, Emerging, Eric Kogelschatz, Dr Ak Pradeep, Roger Dooley, Dr Danielle Stolzenberg Ph D, Gary Koepke

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Date(s):  Saturday March 13
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