The ten-time Grammy Award® winning musical phenomenon, rapper, producer, and now singer embarks on a new musical journey taking his audience to new heights. Kanye West returns with his fourth album 808s & HEARTBREAK. His highly anticipated new album set for release on November 25th, featuring the heart pounding first single LOVE LOCKDOWN which premiered live for the first time on the 2008 MTV Video Music Awards. LOVE LOCKDOWN quickly exploded at radio with the video premiering nationwide on the Ellen Degeneres show. "Heartless," the second single, is next up to hit the airwaves further amplifying the story behind the musical direction for 808s & HEARTBREAK.
Usually when I'm waiting for one of my favorite artists to drop a new record, I have an idea of where it's going to be coming from. With Kanye West's '08 brainchild, 808s & Heartbreak, that was far from the truth. West debuted the album's first single, "Love Lockdown," to raised eyebrows at the 2008 MTV VMAs, including my own. Had he gone crazy? Why was the shutter shades-wearing hip-hop star on stage, dressed like Pee Wee Herman, singing love songs, … more