Careers in Advertising & Public Relations, 2006 Edition: WetFeet Insider Guide (Wetfeet Insider Guide) Wiki

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Maybe you're a struggling writer or artist who's tired of living on ramen and happy-hour buffets, and you've come to the conclusion that a cell phone and a steady paycheck don't neccessarily make a person a cellout. Maybe you're an English major whose friends are receiving job offers from consulting firms, banks, and the like, and you're wondering just what the heck the business world has to offer you. Maybe you're a banker, but frustrated because your job doesn't let you express creativity or take advantage of your abiding interest in popular culture and the media. Then you turn on the television or pick up a newspaper or magazine, and suddenly it hits you: Why not work in advertising or PR?

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Author: WetFeet
Genre: Guides, Advertising, Public Relations

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review by lisamarie. December 15, 2008

Better than career day at your local college

Considering a career in Advertising or Public Relations, but aren't sure what to expect? Check this career guide out. In the first section, the Advertising industry is broken down, highlighting industry trends, the various types of agencies out there (full-service, ethnic, in-house, etc.), as well as the different roles available in Advertising and PR. The book goes on to list every major PR and Advertising agency, where their offices are located, number of employees, and other vital information … more

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