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Making the World Work Better: The Ideas That Shaped a Century and a Company

1 rating: 3.0
A book by Jeffrey O'Brien

“IBM doesn’t just THINK, it thinks big. The story of these big ideas illustrates how 100 years of innovation have shaped the way we live and work today.”--Kenneth Chenault, Chairman and CEO, American Express “Making the World … see full wiki

Tags: Books
Author: Jeffrey O'Brien
Genre: Business & Investing
Publisher: IBM Press
1 review about Making the World Work Better: The Ideas...

Making the World Work Better

  • Sep 12, 2011
On June 16, 2011, IBM celebrated their centennial. Today, computers influence nearly every aspect of our lives. Who knew that punch cards would serve to change the world to such an extent?

Making the World Work Better looks at the history of innovation at IBM and the computing world in general. It's really quite an amazing journey. A hundred years ago, punch cards were useful for collecting data for time cards and the like but they couldn't do anything with that data and they sure couldn't manipulate it or analyze it. For the most part, industry was built while trying to make these systems more useful. Continuing to make them faster, more memory, greater computing power, and user friendly until people started to realize the potential of such systems.

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