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Natural Capitalism: Creating the Next Industrial Revolution

3 Ratings: 4.3
A book by Paul Hawken

InNatural Capitalism,three top strategists show how leading-edge companies are practicing "a new type of industrialism" that is more efficient and profitable while saving the environment and creating jobs. Paul Hawken and Amory and Hunter Lovins … see full wiki

Tags: Book
Author: Paul Hawken
Genre: Business & Investing
Publisher: Back Bay Books
2 reviews about Natural Capitalism: Creating the Next Industrial...
review by . November 27, 2007
Whew! Adam Smith, move over. NATURAL CAPITALISM is the bible which ought to unite environmentalists, socialists and free-market capitalists in a meaningful shift to sustainable systems. It offers a breathtaking overview of the technological and methodological fixes now available -- and in the authors' view, imminent -- together with ways to get there from here. (This one actually left me feeling cautiously optimistic.) The suggestion is that we should eliminate the filters in the smokestacks by …
review by . January 04, 2000
As this new century begins, if there is only one book which everyone on the planet should read, it would be Natural Capitalism. Why is it so important? In my opinion, because it provides the most convincing, the most compelling argument in support of Wendell Berry's assertion that "what is good for the world will be good for us." Darwin's concept of natural selection becomes irrelevant if there is no environment in which such selection can occur. The authors introduce us to "The Next Industrial …
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