Movies Books Music Food Tv Shows Technology Politics Video Games Parenting Fashion Green Living more >

Lunch » Tags » Books » Reviews » The 12 Simple Secrets of Microsoft Management: How to Think and Act Like a Microsoft Manager and Take Your Company to the Top

The 12 Simple Secrets of Microsoft Management: How to Think and Act Like a Microsoft Manager and Take Your Company to the Top

1 rating: 4.0
A book by David Thielen

You may admire him for his chutzpah or detest him for his audacity, but you can't deny that Bill Gates has developed a company capable of dominating any market it resolves to enter. This is not an accident, contends David Thielen--a 20-year veteran of … see full wiki

Tags: Books, Cafe Libri
Author: David Thielen
Publisher: Mcgraw-Hill
1 review about The 12 Simple Secrets of Microsoft Management:...

Easy to List...Difficult to Implement

  • Jan 12, 2000
As indicated in The Empire Strikes Back, the Yoda would agree with one of the 12 ("Perform, Perform, Perform"), advising Luke Skywalke:, "Do or do not. There is no try." Paradoxically, Microsoft's emphasis on performance (eg dominance of a market) co-exists with Microsoft's requirement of calculated risks because, as Thielen explains, "Fast failure is acceptable; slow failure is not. But even more unacceptable is no failure. If people never fail, then they are not trying hard enough. They are not pushing the envelope....There is no penalty for understandable failures on the road to success (aside from exceedingly stupid things), and there are substantial rewards for success. So employees at Microsoft will make attempt after attempt for success without worrying about the failures the unsuccessful attempts led to." But not indefinitely....

Throughout The 12 Simple Secrets of Microsoft Management, Thielen provides hundreds of specific examples of HOW these so-called "secrets" are consistently applied each and every day throughout the entire company. At least in theory, the Microsoft management strategies (with appropriate modifications) can be effective for any other organization, regardless of size or nature. For example, a family-owned dry cleaner experiments with several different coupon promotions until it finally comes up with one that substantially increases business. Past "failures" are often a necessary cost of eventual success. However, I caution those interested in this book to keep in mind that listing and then explaining 7-75 "secrets" is relatively easy; implementing them effectively and then remaining committed to them is (obviously) much more difficult. My own experience suggests that such a commitment should continue unless and until certain realities require the modification or even the replacement of a strategy. The corporate juggernaut we know as Microsoft is in a process of constant self-transformation. The same should also be true of that hypothetical family-owned dry cleaner.

What did you think of this review?

Fun to Read
Post a Comment
What's your opinion on The 12 Simple Secrets of Microsoft Manag...?
1 rating: +4.0
You have exceeded the maximum length.
The 12 Simple Secrets of Microsoft Management: How
Related Topics
Dear John

A book by Nicholas Sparks

Little Women

A book by Louisa May Alcott and Susan Straight

Fear and Loathing in Las Vegas: A Savage Journey

A book by Hunter S. Thompson.

First to Review
© 2014 Lunch.com, LLC All Rights Reserved
Lunch.com - Relevant reviews by real people.
This is you!
Ranked #
Last login
Member since