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Southwest Airlines Co. (NYSELUV) is an American low-cost airline. Southwest is the largest airline in the world by number of passengers carried per year (as of 2007).[1] Southwest, the 6th largest U.S. airline by revenue,[2] maintains the third-largest passenger fleet of aircraftamong all of the world's commercial airlines. As of May 3, 2009, Southwest operates approximately 3,500 flights daily. Southwest is headquartered at 2702 Love Field Drive in the Love Field area of Dallas, Texas, adjacent to Love Field airport.[3]

Southwest Airlines has carried more customers than any other U.S. airline since August 2006 for combined domestic and international passengers according to the U.S. Department of Transportation's Bureau of Transportation Statistics.[4] Southwest Airlines is one of the world’s most profitable airlines, posting a profit for the 36th consecutive year in January 2009.[5] However, Southwest has posted individual quarterly losses, despite the year-end revenue posting profits.

Southwest's successful business model involves flying multiple short, quick trips into the secondary (more efficient and less costly) airports of major markets, and using only one aircraft type, the Boeing 737.

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review by . November 30, 2010
Last night, I did a search in my Gmail for an email that somebody sent me regarding a sale going on for Southwest Airlines a couple of months ago. I found a very interesting pattern - and thought to share it in this review for everybody looking to fly cheap! I've been lucky to travel a lot in the past two years, and throughout that time, I've got the hang of shopping around and booking flights. I know that flying out first thing Saturday morning tends to be cheaper than flying out Friday …
Quick Tip by . April 06, 2011
posted in UP UP & Away!
While the movie documentary Capitalism: A Love Story which I just reviewed 2 days ago claimed that there were some compromises in the safety of the airline industry, it is alarming to see the recent Southwest incident in its Boeing 737 aircrafts (titled Boeing didn't expect 737 cracks so soon). As frequent flyers around the world would have tell you, this type of aircrafts are common, not only in domestic flights across the US, but also in China and international flights around South East Asia …
review by . December 08, 2004
Pros: Cheap, Safe, Boarding with no assigned seats     Cons: Lugging bags up flights of stairs!     The Bottom Line: Solid airlines - they fly a lot of places in the US - they are safe and have figured out ways to save time. I like this airlines!     Had to go to San Jose California from Los Angeles and Southwest was the cheapest and had a good selection of flights (practically every hour).       I am a smallish sized …
review by . January 10, 2000
Pros: Excellent staff, usually low-stress travel, best frequent flyer programme going     Cons: Need a small aeroport and small city to make it work, I think     Hideously coloured planes, no assigned seating, chintzy food service if any -- what's to like?      Plenty, if your trip is from one small airport to another, and you're not flying during a peak travel period. There's the obvious, frequently-referred-to bonus of "cheap." …
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