The blowout, also called a "temp", "The Brooklyn Fade", "Brooklyn", or "tape up" is a hairstyle that gained popularity in the early 2000s. The hair is faded from skin to 1 cm (1/2 inch) in length from the edge of the hairline up 2 cm (1 inch). The rest of the hair is left the same length, usually 2-5 cm (1-2 inches), depending on the preference of the client. The style is generally defined by hair that is spiked up in chunks using large amounts of heavy products such as hair gel or mousse.
The origin of the blowout is often debated, some citing a Brooklyn barbershop as the true location of the style's conception. Many in the Northeast still maintain that its roots can be traced to Garrett's Barber Shop in Berlin, CT, a popular shop and sub-cultural epicenter.
Regardless of its origins, the blowout's popularity was very strong, but peaked and declined sharply (although not into obscurity). It was popularized most notably by Rob Reha, the "Gotti Boys" on their reality TV series Growing Up Gotti, and by popular viral video "My New Haircut". It was trendy mainly the Northeast, particularly in Philadelphia and parts of New York and New Jersey.
Most recently the blowout is featured prominently on the 2009-2010 MTV reality show The Jersey Shore. This show has spawned browout-themed parties, pub crawls, and viewing parties. On the show, Pauly D is proponent of this hairstyle. He has appeared in viral videos showing others how to create and maintain a blowout.