|
Movies Books Music Food Tv Shows Technology Politics Video Games Parenting Fashion Green Living more >

Cyber Monday > Wiki

Wiki

Cyber Monday is a marketing propaganda term that refers to the Monday immediately following Black Friday being the busiest day of the year for retail electronic commerce.  The term was created by the National Retail Federation and announced in conjunction with the deployment of their own website CyberMonday.com designed to serve as a portal for Cyber Monday deals and offers.

Since its inception, critics contend that consumer purchasing habits represent more of a static growth throughout the holiday season as opposed to one day in which companies "see any (unusual) traffic" on websites. It has been postulated that through mainstream media adoption of the term, combined with retailers hoping to drive more traffic to their sites, that the "Gimmick" of Cyber Monday could become a "Real Trend".

The term "Cyber Monday" is a neologism invented by Shop.org, part of the U.S. trade association National Retail Federation. It was first used within the ecommerce community during the 2005 holiday season. According to Scott Silverman, the head of Shop.org, the term was coined based on research showing that 77% of online retailers reported a significant increase in sales on the Monday after Thanksgiving in 2004. In late November 2005, the New York Times reported that "The name Cyber Monday grew out of the observation that millions of otherwise productive working Americans, fresh off a Thanksgiving weekend of window shopping, were returning to high-speed Internet connections at work Monday and buying what they liked."
edit this info

Tags

Shopping, Holidays, Sales, Eshopping, Holiday Shopping, Cyber Monday

Details

Select a category and then fill in some basic details that someone might want to know about this topic.
What's your opinion on Cyber Monday?
rate
6 Ratings: +3.7
You have exceeded the maximum length.
More Cyber Monday reviews
review by . November 21, 2011
I've never been a big fan of Black Friday. Some people hear that and think.... OMGIHAVETOGOSOTHATICANBUYTHEPERFECTGIFTFORCHEAP! I think UUUUGGGGGHHHH. Who wants to fight/shove/push/trample people to grab at the best present for good ol' whatshername after waiting for sometimes days in the cold? Malls on their own are not my favorite places, I often like to walk down city streets and pop into boutiques along the way. But, what about those KILLER deals? How can I get the same deals, if not …
Quick Tip by . November 30, 2010
I always stay away from the malls on Black Friday but, fire up my laptop for Cyber Monday. I'm not the biggest fan of malls and start getting physically ill after 2-3 hours. You can't beat getting great deals in your jammies by a fire!
Quick Tip by . November 30, 2009
Black Friday, I don't like so much, but Cyber Monday, I can deal with. Good luck, shoppers!
Photos
Cyber Monday
Related Topics
B&H Photo Video Pro Audio

A camera & camera supplies retail company

Gilt Groupe (gilt.com)

A sample sale website for designer goods.

HauteLook

A website for private fashion sales

© 2014 Lunch.com, LLC All Rights Reserved
Lunch.com - Relevant reviews by real people.
()
This is you!
Ranked #
Last login
Member since
reviews
comments
ratings
questions
compliments
lists