Warrior 2 Pose
Gaiam is a lifestyle company that creates media content, information, experiences and products that appeal to consumers interested in any aspect of living more healthfully and lightly on the planet.
The company coined the term Lifestyles of Health and Sustainability (LOHAS), encompassing everything from renewable energy solutions to yoga, inspirational films to eco-travel, and organic foods to eco-friendly apparel and furnishings. As described on the company website, "Gaiam is a provider of information, goods and services to customers who value the environment, a sustainable economy, healthy lifestyles, alternative healthcare and personal development."
Gaiam is probably best known for fitness media, such as their award-winning yoga videos taught by well-known instructors such as Rodney Yee.