Originally established in 1936 by Louis and Will Begnaud in southern Louisiana. Sold to Community Coffee (Baton Rouge) in 1975 and eventually removed from the market. Revived in 2000 by Brian Begnaud, Louis' grandson. … see full wiki
While most people who've visited Louisiana have probably heard of Community Coffee, a few really lucky ones have found one of Community's biggest competitors in the state: Mello Joy. The company was originally started in 1936 by Will and Louis Begnaud but was eventually sold to Community in the 1970's. Community soon phased out the Mello Joy brand, thus securing their position as Louisiana's primary coffee company. Thankfully, Louis' grandson, Brian, has managed to bring Mello Joy back to life, and it is enjoying a great revival in Louisiana.
Mello Joy, to me, is just a tad bit bitter. However, I prefer Mello Joy Dark Roast to just about any of Community Coffee's offerings. It has a very robust flavor and a wonderful smell.
Mello Joy's other coffees include a Between Roast, Medium Roast, and Decaffeinated. All of these coffees are excellent choices when compared to similar brands.
And just in case you're wondering, yep, they kick Starbucks' rear.
If you ever find yourself in southern Louisiana, particularly Lafayette, take a chance on Mello Joy. You just might like it. Oh, and don't forget to call me and invite me over for coffee when do make it around this way.