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Lunch » Tags » Conscious Companies » Reviews » Mendocino Moola

Mendocino Moola

2 Ratings: 4.0

A form of local currency used in Mendocino Count, CA

From Mendo Moola offiicial blog: Money connects buyers and sellers. Communities across the country and around the world are issuing local currencies, as they have for many years, to protect themselves against recessions, … see full wiki

Tags: Conscious Companies, Local Currencies

1 review about Mendocino Moola

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Want insulation against the fall of the dollar? Go local!

Mar 1, 2010

by davidryal
posted in Tools for a Sustainable Economy

Rating:

Local currencies like Mendocino Moola are such an ignored option in fighting our economic woes, mostly because it's costly and confusing to introduce a new currency. The dollar is a pretty good default wherever you go, but the dollar is only worth what goods and services people are willing to exchange it for. The easiest way to authenticate the trust relationship that's implied by the exchange of money is to live near and know the people you transact with. Local reputations are easier to decode than corporate brands.

There are many forms of local currencies, including dollar-backed, non-dollar collateralized, hours (time-based) systems, but none has established itself as a universal model alternative to the dollar. However, experimentation is the strength of this movement, and even more is set to change as currency becomes more digitized and integrated with our online lives. Possibilities for reputation points and other complex incentive mechanisms abound--whoever figures out a model that can challenge the dollar with thousands of interoperable local currencies may just save us from the centralized system we've built.

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djevoke duben 08, 2011

I agree that we definitely need to think about creating local currency. At Berkeley's Farmer's Market they do this and it looks kinda like the Moola, you give them your debit card and tell them how much currency you want. They then give you wooden tokens that are as good as cash. I had never experienced it until then and was really impressed with the idea. Great review!

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