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Lunch » Tags » Books » Reviews » The Mission Myth:Building Nonprofit Momentum Through Better Business by Deirdre Maloney

The Mission Myth:Building Nonprofit Momentum Through Better Business by Deirdre Maloney

2 Ratings: 4.5
This is a guide about how to run a successful nonprofit organization.
2 reviews about The Mission Myth:Building Nonprofit Momentum...
review by . January 24, 2012
Deirdre Maloney establishes the four M's of running a successful nonprofit organization. They are management, money, marketing and measurement. She explains why these four components are essential for running a nonprofit compamy. I have a greater appreciation for the four M's because I work for a nonprofit. I enjoyed reading about reading about her personal challenges of running a nonprofit organization that provides services to people living with AIDS. She briefly describes the types of …
review by . January 31, 2012
How to get the most out of your efforts on behalf of a nonprofit entity !
The Mission Myth- Building Nonprofit Momentum   Through Better Business is an excellent book   on how to manage all aspects of a non-profit   organization. A non-profit functions very much   like a for profit business. Both business   structures require management, money, marketing   and measurement.      The Mission Myth begins with an inspirational   story of a struggling entity- The Colorado Aids   …
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The Mission Myth:Building Nonprofit Momentum Through Better Business by Deirdre Maloney
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