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Lunch » Tags » Commercials » Reviews » Euro 2008 Nike Ad - Take it to the next level

Euro 2008 Nike Ad - Take it to the next level

3 Ratings: 4.3

Nike's television advertisement that ran during the 2008 European Championship

This is a short film by Guy Ritchie which anchored Nike's European Championship 2008 ad campaign. For a high resolution version of it, click here: http://www.72andsunny.com/#/work/nike_football/ec_2008/film/the_next_level/

Tags: Soccer, Commercials, Advertisements, Nike Commercials, Soccer Commercials

1 review about Euro 2008 Nike Ad - Take it to the next...

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This is only an ad but it gave me chills

Aug 27, 2008

by jrjohnson

Exclusive to the Lunch Network

Rating:

The message of this ad encourages the viewer to "take it to the next level" and it actually achieves that goal. If you can watch this ad and not be inspired, you don't have a pulse. This is a 2 minute long ad so it give enough time to actually tell a story. All of the celebrity cameo's really work well in my opinion (except the "kiss" from Ronoldo... that was a little lame, but that is my only negative criticism about this ad). When you watch it you have to listen to the sound even though there is no talking throughout the entire ad. The music, and especial the silence in the last 10 seconds, are very moving.

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