Cons: It's easy to drink too much; some don't like the taste
The Bottom Line: Jaegermeister has a distinct texture and flavor, and many recipes that can both hide and accentuate its flavor. Don't use 'it was the Jager!" as an excuse; drink it responsibly!
A lot of people find it humorous when they find out I lead a double life... I work in a public library full-time during the week, but a few days a week I also bartend at a local sports bar. What I personally find funny is the amount of people who are regular customers/patrons of mine at both places. At the library I really enjoy seeing what other people are interested in and sharing with the public my own interests and favorite titles of media. At the bar I enjoy the same kind of thing; I love pouring beers (we have 20 different varieties of draught beer, and over 35 bottled beers) and making mixed drinks and cocktails and mostly I love learning what people like and what they ask for that I've never made. There are unusual drinks that I've made (a Buffalo Zoo, for example!) as well as things I do every day (pour a draft Bud Light). One thing that I am asked for frequently (and I must say I ask for it myself as well) in its many forms is Jagermeister.
Jagermeister, as many people know, means 'master hunter' in German. Currently it is a very popular and frequently requested 'master liquor.' It comes in a green tinted glass bottle with a primarily orange, white, and green label with a picture of a deer head on it. You may hear people say that Jagermeister is made from deer blood, and while that is for whatever reason a common belief, it is completely false.
Jagermeister tastes best extremely cold, and is best stored in your home freezer. At the bar, we keep it one of two places; in the beer cooler (which, in my opinion isn't cool enough) or the ice container, which keeps it colder than its primary home. It has a very thick and prominent taste, some describe it as medicinal or similar to black licorice. It has a dark color and a deceivingly smooth but thick taste. It is very common to make or see a bitter expression on one's face after taking a straight taste of this liquor. As I said, it is very strong and people seem to either love it or hate it.
Jagermeister is, in my opinion, a rather strong liquor. It seems to hit people when they least expect it, usually because those who drink either love it or have been forced to by their peers (its true... I've seen it quite often). It is a very potent liquor both in taste and alcohol content. Many people say it makes them this way or that (emotional, angry, etc.) when they drink it, but my opinion is that this is because they have drank to much of it. It can be enjoyed by itself either as a sipper or usually as a shooter. A common drink that I myself often enjoy these days is called a 'Jager-Bomb' and includes one shot (1.25 ounces) of Jager and about a half-a-can of Red Bull or some other energy drink (my employing bar purchases 'Red Fuel')... this can be either mixed or 'dropped.' Some people also enjoy mixed drinks or shots (Surfer on Acid, Sex with an Alligator, etc.) that use Jagermeister.
Jagermeister can be enjoyed in many ways. It tastes great after a filling meal, and can be a jump-start to an eventful evening. It is 35% alcohol by volume, and is thus 70 proof. Those under 21 years of age should not consume this liquor. Anyone who does drink it (or any alcoholic beverage) should use caution with... everything. As a bartender I know that many people enjoy Jagermeister, but as with many liquors its easy to get carried away... be responsible. I myself enjoy Jager, or Jagermeister in many forms, as its smooth texture and prominent flavor make a lasting impression with me.
Jagermeister costs about $20-$30 at the liquor store for the 750 ml glass bottle. At my bar (located in central Indiana) a shot of Jagermeister or a mixed shot including it as an ingredient costs between $4.50-$7.50 per shot.
If you'd like some wings with your Jager, try it with Red Bull.