Makeup brand sold world-wide and owned by L'Oréal
OPI is a leader in the community and within the Professional Beauty Industry.
OPI was founded in 1981 by President & CEO George Schaeffer, who immigrated to the U.S. as a child from post-World War II Eastern Europe. OPI continues to be family-owned, with Schaeffer and Suzi Weiss-Fischmann, Executive VP & Artistic Director, at the helm, and has grown to become the world leader in professional nail care.
From its inception, OPI broke through nail industry barriers. OPI was one of the first in the nail industry to focus on and limit sales of product to and through beauty professionals only, and to realize the importance of education in both the sale and use of the product. From the very beginning, OPI has shown its commitment to quality by putting batch numbers, instructions and ingredients on all of the products it sells. OPI has a dedicated team of scientists who ensure product quality and safety, and bring the latest technology and advances to its product offerings.
OPI also takes a lead within the Professional Beauty Industry in raising the standards by which the industry operates. OPI is active in numerous industry associations whose aim is to ensure that consumer safety is always preserved, through products and services which are developed to meet and exceed safety standards. The company works closely with federal, state, local, and international agencies and scientists for the same purpose.
In addition to its commitment to customer service and safety, OPI is ...