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Lunch » Tags » Books » Reviews » Sams Teach Yourself Foursquare in 10 Minutes (Sams Teach Yourself -- Minutes)

Sams Teach Yourself Foursquare in 10 Minutes (Sams Teach Yourself -- Minutes)

1 rating: 1.0

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A clear, super quick, easy-to-understand guide for new Foursquare users Foursquare is a location based social network for mobile devices that incorporates gaming elements With more than 1 million users it is verging on breaking out into the mainstream … see full wiki

Tags: Books, Social Media, How To, Foursquare

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Sams Teach Yourself Foursquare in 10 Minutes

Sep 12, 2011

by trbrady

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I hadn't even heard of Foursquare until it was mentioned in a social media book I was reading this past week. The description was kind of vague saying it was a mobile game for people who travelled a lot. Nonetheless, I was intrigued enough to take a look at this book.

For those new to Foursquare, it is a game. It could be best described as a geotracking game where your own physical movements are part of the game play. For instance, if you go to the corner store, you can check in to that location on the app. Then, you head off to a restaurant and check in there. Each time, you check in you gain points and given enough points you earn badges and titles such as Mayor of McDonalds.

For a brick and mortar business, I can see the promotional value of Foursquare. You can reward regular patrons with special offers. Some may even come in more frequently if there's a bit of competition. Plus, it adds a bit of fun to the everyday. Apart from a few free deals and maybe a buddy texting you saying he's right around the corner, I can't say I see the fun for individuals though. Plus, the potential privacy problems scare me more than the description of the game intrigues me.

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