Gossip girl is a television drama series which first aired on the CW in 2007. Based on the popular book series with the same name (written by Cecily von Ziegesar), the series centers on the lives of privileged teenagers growing up in New York City Upper East Side. The characters attend elite academic institutions all the while dealing with friends, family, jealousy and other personal conflicts. The series is narrated by the unseen "Gossip Girl," and has been renewed for a third season, set to air in the fall of 2009. The starring cast currently includes Blake Lively, Leighton Meester, Ed Westwick, Chance Crawford, Penn Badgley, Taylor Momsen, Jessica Szohr, Kelly Rutherford and Matthew Settle. The story is written by The O.C.'s Josh Schwartz and Stephanie Savage, and directed by Mark Piznarski.