Microsoft Bing: Behind the Scenes of The Decision Engine

2 Ratings: 3.5

2010 SXSWi Panel with Ian Schafer, Aaron Lilly, Lynn Girotto, Stefan Weitz

Event Description:One of the most anticipated, high-profile product re-branding and re-launch efforts of this past year, Microsoft's Bing didn't just gain mind- and search-share, it earned it through unique positioning and a holistic social media marketing … see full wiki

Tags: Events, Sxswi 2010, Panel, Tuesday March 16, Design & Development, Stefan Weitz, see all

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Date(s): Tuesday March 16

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