Social Media

29 Ratings: 4.1

Media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques.

Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies … see full wiki

Tags: Social Media, Ugc, User Generated Content, Cgm, Consumer Generated Media

3 reviews about Social Media

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Quick Tip by Linda0507. March 04, 2011

posted in Social Media for PR Professionals

A Quick Tip by Linda0507

There are pros and cons. I use them to keep in touch with my family. My kids are always on there, so I can actually keep in contact that way. But sometimes you get people that you don't want to find you, able to.

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review by travismurdock. May 10, 2010

posted in Social Media for PR Professionals

Social media is not a campaign: It's your customer

Social media really isn't media in the way we typically use the word today in public relations and marketing. Social media are your friends, your colleagues and your customers. Instead of a newspaper where you can place an ad to reach an audience, social media pushes right into their lives. For all practical purposes, it is a direct tie to your friends and customers. Because of its intimacy people have a higher expectation of etiquette and relevancy. Just like you can't cold call a … more

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