When you are starting a yoga practice, many things seem complicated and foreign. Everyone around you seems to know what there are doing, while the teacher is speaking to you in another language and bending you in the opposite way your body is supposed to bend. When I took my first yoga class, I needed to purchase my own mat, or rent one from the...more
2 commentsGaiam is one of the most well-known yoga companies for good reason. Its products are built specifically for yoga -- from mats and straps to clothing and instructional DVDs. There are few brands out there that live up to a solid 5 rating and Gaiam is definitely one of them. Every time I go to gaiam.com I want to buy EVERYTHING. It's yogi heaven. I'd...more
2 commentsGaiam is a lifestyle company that creates media content, information, experiences and products that appeal to consumers interested in any aspect of living more healthfully and lightly on the planet.
The company coined the term Lifestyles of Health and Sustainability (LOHAS), encompassing everything from renewable energy solutions to yoga, inspirational films to eco-travel, and organic foods to eco-friendly apparel and furnishings. As described on the company website, "Gaiam is a provider of information, goods and services to customers who value the environment, a sustainable economy, healthy lifestyles, alternative healthcare and personal development."
Gaiam is probably best known for fitness media, such as their award-winning yoga videos taught by well-known instructors such as Rodney Yee.