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Lunch » Tags » Books » Reviews » For God, Country and Coca-Cola: The Unauthorized History of the Great American Soft Drink and the Company That Makes It » User review

Just fabulous

  • Mar 16, 2000
Rating:
+5
I have long been fascinated by Coca Cola as a product - its world wide marketing and dominance is just mesmerising. This book takes a good look at this phenomenon and is marvellously entertaining to boot. The stories of Coke's determination to get their product to the boys at the front during the war are brilliant, and others of the war with Pepsi are highly entertaining. This is well worth your time. My husband was most sceptical, saying that it is just a giant advertisement for a soft drink. I told him not to be so difficult, and to get me a Coke.

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About the reviewer
Lesley West ()
Ranked #384
Bibliomanic, Beatlemaniac
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About this book

Wiki

Freelance business journalist Pendergrast presents an amusing, unauthorized history of Coke. Photos.
Copyright 1994 Reed Business Information, Inc.--This text refers to an out of print or unavailable edition of this title.
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Details

ISBN-10: 0684193477
ISBN-13: 978-0684193472
Author: Mark Pendergrast
Publisher: Scribner

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"Just fabulous"
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