This book was paradigm-shifting and worldview-changing. And I considered myself generally "with it" as far as technology and globalization is concerned.
Friedman is fantastic at showing the world the way it is but revealing all types of processes and events happening in the background that very few people are aware of. He made me realize how ignorant I was without making me feel stupid.
He shares a few words on the future and what we as a country should do, as well as what each of us as individuals should do in order to keep up with global competition and supply-chaining, but the majority of his treatise is on what's happening now and how it's already affecting our world. From outsourcing typical jobs that Americans have relied on for so long, to the revolution of "uploading" and every Tom, Dick and Harry providing their own content that is more easily accessed and more up-to-date than the big content providers, this new flat world is already here, as Friedman points out. It's both exciting and nerve-wracking; and I look forward to more of it while still dreading it a little.
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Mark J. Lehman (markjlehman)
Jan 2, 2009
Sep 14, 2010 10:59 PM UTC
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In The World Is Flat, the highly-regarded New York Times columnist Thomas L. Friedman advances the work on globalization that made his The Lexus and the Olive Tree a bestseller. Claiming that the world is now at an important historical point--as important as the changes brought by the discoveries by Columbus or by the Industrial Revolution--Friedman analyzes the events, inventions, and business practices that have resulted in a changed world, one he calls Globalization 3.0.
Table of Contents:
While I was sleeping -- The ten forces that flattened the world -- The triple convergence -- The great sorting out -- America and free trade -- The untouchables -- The right stuff -- The quiet crisis -- This is not a test -- The Virgin of Guadalupe -- How companies cope -- Globalization of the local -- If it's not happening, it's because you're not doing it -- What happens when we all have dog's hearing -- The unflat world -- The Dell theory of conflict prevention -- 11/9 versus 9/11.