|
Movies Books Music Food Tv Shows Technology Politics Video Games Parenting Fashion Green Living more >

Lunch » Tags » Paper » Reviews » Junk Mail » User review

Junk Mail

The delivery of advertising material to recipients of postal mail

< read all 3 reviews

Gahhh! Let's get rid of the waste and sign this petition...

  • Apr 24, 2009
  • by
Rating:
-5

I hate junk mail with a passion. I realize that marketers are slow to adopt new technologies, but despite decades of all us complaining about it they now have an electronic alternative that doesn't waste endless piles of paper in email. It's cheaper for them too, easier for us - every company that sends unwanted crap in the mail is simply showing that they don't understand their potential customers. Even my parents - nearly 70 and first-time Internet users about 5 years ago - said, and I quote, "Why don't they just send an email?"

I must be all riled up from this cold I have, and feeling negative for some reason, but I'd love for junk mail to simply go away. So I started looking on the net about other people's ideas and feelings about junk mail - if 51% of people liked it, I would have left this alone but apparently 89% of Americans think there should be a way to opt out (11% are sending it?).

So here it is in DoNotMail.org - I'm not sure how successful this campaign will be given the lobbying efforts that happen in the real world, but it's got to be worth signing up and giving it a shot. 

I was trying analyze my mailbox: 75% of individual items I receive are junk - literally, three fourths of my mail hits my recycle basket before I would ever think of opening it. This sounds like 25% of the mail is useful, but actually when you factor in the number of pages and quantity of paper then about 99% of everything I received is unsolicited, useless and will never get my attention. 

My paper recycling bag at the end of the week is full of the following (name and shame):

  • Pottery Barn catalogs (twice a week, are you kidding?!) - junk mail
  • West Elm (weekly) - junk mail
  • Bed Bath & Beyond - literally piles of junk mail coupons
  • American Airlines - junk mail offers related to credit cards
  • Citigroup credit cards - junk mail for, well, just junk

I really like the concept of this petition - in the digital age, not only is it enormously wasteful of resources to send 100-page junk mail catalogs to 10 million people a week, it's also completely unproductive. Please send me an email instead since I'm significantly more likely to act on that than some junk mail brochure that I'm forced to recycle.

Anyway, please sign up if you feel the same way about junk mail. If this petition could hit 10 million signatures, maybe - just maybe - somebody out there would listen and create the mailing equivalent of the Do Not Call list.

Go people power!

What did you think of this review?

Helpful
5
Thought-Provoking
1
Fun to Read
1
Well-Organized
0
Post a Comment
April 24, 2009
I'm glad you feel the same way! This petition seems like the best first step to stomping it out. After all, aren't we their customers?
 
April 24, 2009
Awesome, my sentiments exactly. Why do these companies feel the need to constantly bombard us with floods of mail that just immediately get thrown in the trash (or hopefully the recycle bin)? Thanks for this.
 
April 24, 2009
Thanks for the support! I think the whole junk mail thing is a complete affront to the efforts we're making to avoid wasting everything. Let's get the ball rolling!
 
April 24, 2009
Great review! Junk mail is terrible and I am offended by the brands that constantly send catalogs and credit card solicitations. Bad for trees and garbage dumps.
 
1
More Junk Mail reviews
review by . March 18, 2010
posted in Green Living
Stop Junk Mail and Save Some Trees
In the average year Americans receive 19 billion catalogs in the mail. That boils down to 3.6 million tons of paper at the cost of 53 million trees. Production of the paper used for American catalogs uses the same amount of energy required to power 1.2 million homes in a year, and contributes annual emissions equal to that created by 2 million cars. The junk mail that comes to your house can be controlled.  The following will help you to reduce your junk mail.    Register …
Quick Tip by . May 17, 2011
posted in Green Living
Bad enough that the mailmen in my part of the country have stopped caring about junk mail to the extent that they ignore apartment numbers and shove all the catalogs into a single mailbox. Worse how much paper gets wasted in catalogs that not everyone reads.
About the reviewer
James Beswick ()
Ranked #12
Lunch.com's "token Brit".
Consider the Source

Use Trust Points to see how much you can rely on this review.

You
jbeswick
Your ratings:
rate more to improve this
About this topic

Wiki

Junk mail is the delivery of advertising material to recipients of postal mail. The delivery of advertising mail forms a large and growing service for many postal services, and direct-mail marketing forms a significant portion of the direct marketing industry. Some organizations attempt to help people opt out of receiving advertising mail, in many cases motivated by a concern over its negative environmental impact.

Advertising mail includes advertising circulars, catalogs, CDs, “pre-approved” credit card applications, and other commercial merchandising materials delivered to both homes and businesses. It may be addressed to pre-selected individuals, or unaddressed and delivered on a neighborhood-by-neighborhood basis.
 

view wiki

Details

© 2014 Lunch.com, LLC All Rights Reserved
Lunch.com - Relevant reviews by real people.
()
This is you!
Ranked #
Last login
Member since
reviews
comments
ratings
questions
compliments
lists