According to
Wikipedia:
Shakey's Pizza was founded in Sacramento, California, on April 30, 1954, by Sherwood "Shakey" Johnson and Ed Plummer. Johnson's nickname resulted from nerve damage following a bout of malaria suffered during World War II. The first weekend the parlor opened, only beer was served and Shakey took the profits from beer sales and bought ingredients for pizza the following Monday.
Shakey personally played dixieland jazz piano to entertain patrons. Shakey's initially became known outside Sacramento, not for its pizza, but for the jazz program it sponsored on a regional radio network. Shakey Johnson is honored in the Banjo Hall of Fame in Guthrie, Oklahoma, for his longtime use of banjo music at his pizza parlors. Other live music, including piano, was also a staple in the old Shakey's parlors.
The original store at 57th and J in Sacramento remained in business until the late 1990s.
A "Ye Old Notice" sign.
The second Shakey's Pizza Parlor opened in Portland, Oregon, in 1956. Shakey's began franchising its restaurant to others in 1957. According to Johnson, Shakey's Pizza engaged in little market research and made most of its decisions on where to locate stores by going where Kinney Shoes opened stores. By the time Johnson sold his interest in 1967, there were 272 Shakey's Pizza Parlors in the United States. The first international store opened in Winnipeg, Manitoba, in 1968. By 1975, ...