"Read this book and let the superbly capable Phil Cooke carry you into the future."
— Eric Metaxas, best-selling Author
"Phil Cooke understands the power of branding. Read this book, and you will never again look at church identity the same way."
— Greg Surratt, senior pastor, Seacoast Church
"If you want your story to be heard amongst the thousands of competing messages out there, Unique is the book for you."--This text refers to theAudio CDedition.
— Christine Caine, founder, The A21 Campaign