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Scott Schuman

Fashion photography blog chronicling real-life modes of streetwear

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If you're thin and wearing Prada, of course you look good!

  • Dec 19, 2008
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I used to love reading The Sartorialist, which is a fashion photography blog headed by Scott Schuman. He walks around the streets of New York, Berlin, Stockholm, Miami, or any other fashionable metropolis, snapping beautifully executed shots of people on the street. We get to people-watch some beautiful folks in interesting, pretty outfits. What's not to love? 

The complaint I mainly have is that these days, Schuman mainly just takes a lot of pics of people who work in the fashion industry, often those clustering around the latest fashion shows. It's nothing new. If you work in fashion, then of course you're thin and you're decked out in Prada. Of course you look like you just walked out of a fashion mag. Show me something that I don't know! 

In the early days of his blog, it seemed  more creative and inclusive. Schuman took pics of students, old people, laborers, etc. In short: real people who've ingeniously found their own way of working that high-low angle of fashion, mixing and matching cheap generic buys with more expensive finds. As such, the outfits were a bit more innovative, a bit more unusual than just some fashion publicist in her company's clothes posing outside Bryant Park. Next, please! 

I'll still read The Sartorialist, but I just want to say: Mr Schuman, if this is a streetwear blog, then show me some "street!' 

Sartorialist pic

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February 17, 2010
I find The Sartorialist an extreme inspiration in the changing direction of fashion. He shows the beauty of street style individuals and takes away from the overdose of model and celebrity obsessions. I am also an Indiana University graduate like Mr. Schuman and he has been a huge influence on the launch of my site www.CollegeFashionista.com.
About the reviewer

Ranked #83
I'm a curious foodie, a devout fashion gawker, and an unrepentant print nerd. I work at one of the last mainstream commercial magazines that's still printing.      Other things … more
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About this website


The Sartorialist is a streetwear fashion photography blog, created by Scott Schuman in 2005. It consists of pictures Schuman, who used to work in the fashion industry, takes of interesting outfits he sees on the street. As he says himself on the blog, "When I worked in the fashion industry (15 years), I always felt that there was a disconnect between what I was selling in the showroom and what I was seeing real people (really cool people) wearing in real life."

Schuman has taken photographs of everyone from ordinary people to fashion celebrities. While he is based in New York, he has also scouted out fashion in Milan, Paris, Miami, Berlin, and Stockholm, among others.

Schuman also does a similar version of the blog for Style.com a few times a year.
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