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The Like Economy: How Businesses Make Money With Facebook
This book shows that it really is possible for any business to increase their revenue through Facebook.      Among the first things a business owner should decide is just what they …
Friends with Benefits: A Social Media Marketing
Social media has exploded in the last few years with millions of people using the various sources to connect with each other. Obviously, with that many people using the different ways to reconnect and …
reviewed Engage: The Complete Guide for Brands.... September 08, 2010
Engage: The Complete Guide for Brands and
If you struggle in a company that has dinosaurs for marketing heads, who just do not get the impact of social media, this is your new bible. Solis starts with a very comprehensive lay of the land, filled …
reviewed The Peep Diaries: How We're Learning .... August 12, 2010
The Peep Diaries: How We're Learning to Love
Hal Niedzviecki's "The Peep Diaries" explores how and why popular culture has evolved into one in which so many people suffer from the TMI (Too Much Information) syndrome. Not only are millions of exhibitionists …
reviewed Marketing in the Moment: The Practica.... July 26, 2010
Marketing in the Moment: The Practical Guide to
If you have even the slightest knowledge of modern communications, then a list of the capability of the latest generations of handheld devices, including the iPhone, iPad and Blackberry will leave you …
The Complete Idiot's Guide to Starting a Web-Based
If you're going to begin a new venture, you want to follow detailed advice from someone who has successfully started an online venture. Steve Slaunwhite is that person. As he writes inside the cover, …
reviewed Book Promo 201. May 26, 2010
Nikki Leigh pushes you off the dock into the ocean of the deep web and takes you to a new shore of Internet book marketing. So, get yourself out of your little local pond and let Nikki Leigh show you …
reviewed Inbound Marketing: Get Found Using Go.... March 31, 2010
Inbound Marketing: Get Found Using Google, Social
As a programmer, I expect a certain level of specificity from books about things like SEO and social media. Website Optimization, for instance, is a wonderfully detailed, technical yet highly readable …
Friends with Benefits: A Social Media Marketing
I know that I should do more social media marketing for my own business. I do some, but I don't really do all that I could.    The reason is that I have a distaste for spammy marketing. …
The Art of SEO: Mastering Search Engine
I am one who has been very outspoken about the more shady SEO practitioners and about the ridiculously overprices "courses" that are heavily promoted on the Internet. SEO has acquired some of the taint …
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